Afrinet Telecom Ltd: Enabling Saccos to build solid Customer Relations
Savings and Credit Co-operative Societies (Saccos) can now strengthen Customer Relationships, build a loyal customer base and beat the competition through tailor-made solutions.
Afrinet Telecom Ltd, a fast-rising fintech company, provides technological solutions to improve service delivery and grow business.
For over seven years, Afrinet Telecom has successfully enabled organizations to communicate and engage their customers through Bulk SMS and Customer Feedback solutions.
The company’s bulk SMS platform has been proven a reliable and efficient channel regularly reaching millions of customers every year. Besides its simple customer feedback tool helps organizations stay up to speed with what their clients feel about their business. For several Saccos using the services, the solutions have been a game-changer.
“Afrinet Telecom Ltd is on a path to help Saccos and other organizations stand out in the market, we are out to help Saccos retain their customers; it is easier to keep that one customer on bond than getting another,” says Afrinet Telecom Chief Executive Officer Gabriel Ng’ang’a in an exclusive interview with Co-op News.
Mr Ng’ang’a notes that too much competition and business complex schedules, it requires Saccos to up their game in customer relationship. “Afrinet Telecom Ltd helps organizations retain customers and cut costs of reaching out to new customers.”
With over eight years in sales and marketing, Mr Ng’ang’a says there is a need for any business to better its relationship with its customers. “The whole thing of helping organizations build strong bonds with their customers has come from the fact that we are operating from a very competitive business environment. And a lot of organizations are struggling to operate. With too much competition, organizations need to stand out. The way to stand out against your competitor is the way you treat your customer.”
“How you nurture a relationship is what makes the customer stay. This means if you have strong bonds with your clients you are in a good position to beat the competition and retain active customers,” he says.
Afrinet Telecom’s bulk SMS solution allows Saccos to send notifications to members reliably enabling them to plan accordingly and avoid inconveniences.
“We believe continuous communication nurtures good customer relationships and our solutions are perfectly fitted for the job,” says Mr Ng’ang’a.
“We have enabled some of our clients such as water companies significantly reduce the cost delivering bills from a high of Ksh20 to less than Ksh1,” says the CEO. Afrinet not only enables firms to reach customers but also get their feedback to make informed decisions.
The firm, which is based at Spur Mall along Thika road, has developed a system that Saccos can use to carry out feedback surveys and thus strengthen customer satisfaction.
“There are several options in the market, but very few organizations give the kind of support that Saccos need as we do at Afrinet Telecom,” he notes, adding that: “It is one thing to sell a solution to a Sacco, but it is another thing to support a Sacco. Saccos are financial institutions with very sensitive operations. Afrinet goes a mile a head to support Saccos, our SMS platform is very robust and able to deliver messages instantly without delays”.
The CEO said their Bulk SMS and Customer Survey solutions are integrated into Sacco’s core banking system and use One Time Password SMS so successfully that members get messages instantly while still at their branches.
“If it is about reliability and support, then Afrinet Telecom Bulk messaging platform is the way to go, well-tailored to Sacco’s unique identity,” says Mr Ng’ang’a.
Mr Ng’ang’a, a Kenyatta University graduate with Bachelor’s degree in Mathematics and Economics and a Master’s in Strategic Management, notes that communication should not just be about delivering the message but also nurturing strong relationships, establishing loyal customers and retaining them, which leads to business growth.
Our Mission
We exist to help SMEs and organizations in Africa to build strong business relationships with their customers; through our reliable, robust, and proven tech solutions.
Our Vision
To transform the way SMEs and organizations in Africa engage their clients.
Our Core Values
- Professionalism
- Integrity
- Creativity
- Trust
- Respect for customers
- Efficiency
